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10 WAYS TO CONNECT WITH YOUR FOLLOWERS TODAY
Homemade iced coffees in hand and Henry in the stroller with his feet up, we set off on our daily early morning walk.
Just as we turn out of our driveway, my husband says, “Do you know whose yard looks the best in the neighborhood?”
I said “Whose?”, as I waited for him to point to someone’s yard.
He replied “The people who water their grass every morning.”
Sure enough, the bright green, luscious lawns were currently being watered bright and early in the morning. And yes, they looked the best!
And all I could think was, that is literally the best business and life metaphor there is.
It’s simple really…
You wake up everyday and water your own grass.
You don’t worry about the neighbor’s or stress about what they’re doing or what secret sauce is in their watering can.
You just WATER YOUR OWN GRASS!
And your business thrives as a result.
YOU HAVE 2 OPTIONS AS A BUSINESS OWNER
1 – You can be the victim: Everything happens to you, the grass just “won’t grow”, you “can’t afford the sprinklers”, you just don’t have the landscaping gene, you wish your yard was like the neighbors.
2 – You can be the winner: You can get scrappy, you can figure it out, you can take messy action day after day and you can commit to building a business you love and are proud of.
Building a successful business is NOT easy. But social media CAN BE!
Think of it like this:
Your social media posts are like little seeds you plant.
- Seeds that connect
- Seeds that build your authority in the space
- Seeds that remind people what it is you do
But if you’re not watering those seeds, they’re not going to grow.
The watering of the seeds is in the SOCIAL part of social media.
It’s where you are an active participant on the app.
You don’t set it and forget it but rather, you make it a priority to cultivate a true community.
A community is rooted in relationships.
In today’s episode, I’m sharing 10 ways you can show up right now and connect with your followers!
So that they know there is a real human behind the feed. So that they keep coming back. So they remember that YOU are the one that can help them.
10 WAYS YOU CAN SHOW UP RIGHT NOW AND CONNECT WITH YOUR FOLLOWER
- Send a voice message in DMs
- Spend 10 minutes watching & replying to stories
- Share a behind the scenes story + a photo or video from it
- Post an engaging poll on stories
- Scroll through your feed and post thoughtful comments
- Embrace your brand menu + share little moments that support it
- Search for new accounts every week
- Post binge-worthy industry related content
- Share reels and posts that others have made + what you love about it
- Share local events and let locals know which ones you’re going to
THINGS I MENTION IN THE SHOW
The Game podcast – Alex Hormozi
